Background
Maaz is a skilled team leader with a diverse background and experience in establishing live operations. He is passionate about developing processes and optimizing operations to increase efficiency and productivity. He holds a Bachelor’s degree in Business Administration from COMSATS University in Islamabad. Prior to joining Futafut, Maaz worked at Airlift Technologies and SWVL in
Karachi, where he gained experience in operations monitoring and management.
As the Head of Operations at Futafut, Maaz is responsible for building end-to-end last-mile operations, driving the expansion across Pakistan, and developing and executing strategies for optimizing operations and service output. He is also the product manager for Delivery as a Service (DaaS) and responsible for customer acquisition, implementing sales targets and goals, and planning rider acquisition. Maaz focuses on people management and their progression and development, ensuring that the responsibilities and information flow within the operations domain.
Interview
Q. Can you tell us about your role and responsibilities as the Head of Operations at Futafut?
As Head of Operations at Futafut, my responsibilities include overseeing the day-to-day operations of the company, managing the team of riders and ensuring efficient and timely delivery of orders to customers, managing the vendor onboarding process, and ensuring that the customer support team is providing excellent service to our customers. I also work closely with the CEO and other members of the executive team to develop and implement operational strategies to grow the business.
Q. How has Futafut been contributing to the digital economy in Pakistan?
Futafut is contributing to the digital economy in Pakistan by promoting a culture of digitization and supporting digital payments. We believe that cash is the enemy of digitization, hence our app only supports digital payment methods, ensuring a secure payment process. By providing a digital marketplace platform for MSMEs, we are also helping to digitize their businesses and making it easier for them to accept digital payments. This, in turn, helps to promote financial inclusion and economic growth in Pakistan.
Q. Can you tell us more about the vendor onboarding process at Futafut?
The vendor onboarding process at Futafut is designed to be straightforward. Vendors can apply to sell on our platform through our website or mobile app. Once they have submitted their application, our team reviews it and conducts a verification and documentation process to ensure that the vendor is a legitimate business entity. Once the vendor has been verified and commercials are locked, they can start uploading their products onto the platform and start selling.
Q. How do you ensure the safety and security of customers and their orders during the delivery process?
We take the safety and security of our customers and their orders very seriously. To ensure the safety and security of our customers, we only hire verified and trained riders who undergo background checks and extensive training on safe and efficient delivery practices. We also provide our riders with a GPS-enabled app to track their location and monitor their delivery progress.
Q. Can you tell us about any new operational initiatives that Futafut is currently working on?
We are constantly working on new operational initiatives to improve the customer experience and grow the business. One of the initiatives that we are currently working on is expanding our delivery network to cover more areas in Pakistan. We are also exploring ways to provide more value-added services to our customers, such as offering digital loans for the purchase of inventory to MSMEs.
Q. What is JhatSey (Delivery As A Service)?
As the owner of this innovative product, I am excited to introduce you to our on-demand delivery service that is designed to make the lives of retailers and merchants easier.
At Futafut JhatSey, we understand the hassle of delivering goods to customers and the impact it can have on businesses with limited or no delivery operations capacity. That is why we have come up with a solution that enables businesses to focus on growth while we take care of the delivery process.
Our JhatSey service offers two options:
- JhatSey-Ecomm
- JhatSey-Qcomm
JhatSey-Ecomm is a delivery solution for all e-commerce businesses, while JhatSey-Qcomm is for all restaurants or businesses with quick delivery requirements. We offer an estimated delivery time of within 3 hours for JhatSey-Ecomm and under 60 minutes for JhatSey-Qcomm.
To make the delivery process even more convenient, we provide an app and web-based platforms where retailers can place their deliveries. We have a network of verified and trained delivery riders to serve your requirements. We also offer priority support and real-time resolution in case any problem occurs, as well as the ability to track your orders.
Our registration process is simple and easy, requiring just a few basic details digitally. As for our pricing, we charge a delivery fee based on the number of orders and the distance traveled. Our charges are very competitive and affordable, with JhatSey Ecomm starting at Rs. 70 per order and JhatSey-Qcomm starting at Rs. 100.
JhatSey Ecom is directly competing all 3PLs and has a very unique USP which cannot be offered by any 3PL any soon. I’m on a mission to bring conventional parcel delivery, which takes 3 to 4 days, towards express delivery with JhatSey Ecom.
We also provide reverse logistics in case of non-fulfillment of orders, and our dispute team will take care of any damage-related queries and investigations.
